The 2030 Beef Sector Strategy was launched in June 2022. It has been developed by a steering group comprising stakeholders from across the supply chain, with invaluable industry input through consultation and collaboration.
The strategy emphasises that sector growth must be responsible on economic, environmental, and social fronts. Our shared vision is that, by 2030, the Scottish beef supply chain will comprise profitable, sustainable and resilient businesses built on a skilled workforce. It will continue to deliver high-value, quality beef and beef products to domestic and international customers, produced to world-leading animal health and welfare standards in a way that has reduced the sector’s carbon emissions by 75% from 1990 levels.
To achieve its purpose, the strategy is based on four pillars, focused on: environmental sustainability, profitability within the supply chain, people and skills, and animal health and welfare. It builds upon the previous Beef 2020 Strategy but takes into account the dramatically different operating landscape a decade on. With the impact of Brexit, the COVID-19 pandemic and, most recently, the Russian invasion of Ukraine on the Scottish beef industry taken into consideration, the strategy aims to support the sector as it navigates its way through the disruptions.